Around 100 partners, members and prospects, an open-air stage at the waterside and conversations that went on long after the programme.
AI chooses brands. Yours?2026. As AI agents start discovering, selecting and buying on our behalf, being visible is no longer enough. Jean-Marc Noël, CEO and co-founder of Trusted Shops, and Alexander Günsche from AWS show why brands and agents need verifiable trust – and how #trstd is building the open infrastructure for both sides to prove who they are.AI chooses brands. Yours?- Trust is shifting from human judgement to machine-readable proof.2026. Trusted Shops introduces the trust shift behind #trstd: as AI agents increasingly discover, evaluate and buy on behalf of consumers, trust must become verifiable, machine-readable and strong enough to distinguish real businesses from fakes.Trust is shifting from human judgement to machine-readable proof.
Being found is no longer enough — AI has to understand why you matter.2026. The panel explores how e-commerce changes when AI systems increasingly discover, compare and select products — and why structured data, trust signals and clear added value become essential for staying visible and being chosen.Being found is no longer enough — AI has to understand why you matter.
A review is not the end of marketing – it’s where the next conversion can begin.2026. Bookerz shows how review data can do far more than build trust. Used intelligently, it can personalise marketing, improve product information, strengthen abandoned-cart journeys and even power AI-based recommendations.A review is not the end of marketing – it’s where the next conversion can begin.
Scale the data, not the complexity.2026. Factor Blue shows how K-Parts built one source of truth across brands, markets and systems — while keeping the shops flexible, reducing integration work and preparing the business for international growth and agentic commerce.Scale the data, not the complexity.
Growing together: Dexport wins Partner of the Year.2026. At #trstd connect Amsterdam, Dexport is recognised for a partnership that combines trust, market expertise and shared growth – helping customers succeed in Germany.Growing together: Dexport wins Partner of the Year.
